Director | Animator

Culture Liverpool - Liverpool Sign







3D Sign for Chavasse Park, Liverpool One

I was commissioned by Culture Liverpool to design a new wrap for the 3D Liverpool Sign  (move over Hollywood!) that sits in Chavasse Park. Together, we decided bold was best, and taking inspiration from some of the designs from the iconic football shirts of the two clubs that dominate the city, Liverpool and Everton FC.

The new sign was unveilled on Derby Day by legends;
former Liverpool FC defender Mark Lawrenson and former Everton midfielder Graham Stuart

 “I moved to Liverpool three years ago and I wasn’t quite prepared for the magnitude that football holds here and what it means to the city. It really is religion. I felt it would be fun for locals and tourists alike, to clock nods to their two teams when passing the Liverpool Sign.

“I particularly love the iconic designs of the 90s shirts, with the wild patterns and often clashing colours. They’re instantly recognisable and take many of us down memory lane, so I had a lot of fun recreating these across the sign. They’re bold, playful and anything but subtle; which is exactly what I love about my new home.”







 







Copyright © 2024 Claire Pinegar

Mark